{"version":"1.0","provider_name":"Global Wellness Institute","provider_url":"https:\/\/globalwellnessinstitute.org","author_name":"Global Wellness Institute","author_url":"https:\/\/globalwellnessinstitute.org\/global-wellness-institute-blog\/author\/global-wellness-institute\/","title":"Millennials Reshaping Consumption: The Winners \u2013 Small Wellness Companies, Not Big Brands - Global Wellness Institute","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"AHrkLqyVm2\"><a href=\"https:\/\/globalwellnessinstitute.org\/global-wellness-institute-blog\/2018\/07\/18\/millennials-reshaping-consumption-the-winners-small-wellness-companies-not-big-brands\/\">Millennials Reshaping Consumption: The Winners \u2013 Small Wellness Companies, Not Big Brands<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/globalwellnessinstitute.org\/global-wellness-institute-blog\/2018\/07\/18\/millennials-reshaping-consumption-the-winners-small-wellness-companies-not-big-brands\/embed\/#?secret=AHrkLqyVm2\" width=\"600\" height=\"338\" title=\"&#8220;Millennials Reshaping Consumption: The Winners \u2013 Small Wellness Companies, Not Big Brands&#8221; &#8212; Global Wellness Institute\" data-secret=\"AHrkLqyVm2\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/globalwellnessinstitute.org\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2018\/07\/millennials_v2_webfeature.jpg","thumbnail_width":1440,"thumbnail_height":954,"description":"Monthly Barometer Paul Polman (Unilever\u2019s CEO) recently confessed: \u201cOur biggest threat is that we lose connection with millennials.\u201d Emmanuel Faber (Danone\u2019s CEO) echoes Polman\u2019s concerns: \u201cMillennials want committed brands with authentic products. Natural, simpler, and if possible small, as small as you can.\u201d Millennials, who are now coming of age and approaching their peak earning years, are going to reshape consumption into a much more&hellip;"}