{"id":51731,"date":"2026-01-05T19:17:54","date_gmt":"2026-01-06T00:17:54","guid":{"rendered":"https:\/\/globalwellnessinstitute.org\/?page_id=51731"},"modified":"2026-01-06T09:57:32","modified_gmt":"2026-01-06T14:57:32","slug":"gwi-announces-new-season-of-in-pursuit-of-wellness","status":"publish","type":"page","link":"https:\/\/globalwellnessinstitute.org\/press-room\/press-releases\/gwi-announces-new-season-of-in-pursuit-of-wellness\/","title":{"rendered":"GWI Announces New Season of In Pursuit of Wellness"},"content":{"rendered":"
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Media Contact: Beth McGroarty
\nbeth.mcgroarty@globalwellnesssummit.com<\/a> \u2022 +1.213.300.0107<\/p>\n

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Global Wellness Summit<\/a>\u00a0 | \u00a0Global Wellness Institute<\/a>\u00a0 \u00a0| \u00a0Press Image Gallery<\/a>\u00a0 | \u00a0Press Release Archive<\/a>\u00a0<\/strong><\/p>\n

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The Global Wellness Institute Announces New Season of In Pursuit of Wellness<\/em>
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Global engagement of the series is soaring, with more than 37 million video views for the first three seasons <\/em><\/p>\n

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Miami, FL \u2013 January 6, 2026 <\/strong> \u2013 The non-profit Global Wellness Institute<\/a> (GWI), the leading research organization for the global wellness industry, is pleased to confirm a new series of In Pursuit of Wellness,<\/em> produced for them by BBC StoryWorks Commercial Productions, following its announcement at the Global Wellness Summit (GWS) in Dubai earlier this month. Claire Small, head of Creative at BBC StoryWorks, took to the stage in Dubai to highlight the phenomenal response to the series and share key storytelling insights.<\/p>\n

Presented by the Global Wellness Institute (GWI), BBC StoryWorks first produced the series more than three years ago, with the institute\u2019s mission of bringing impactful, more inclusive and science-driven narratives about wellness to a global audience. The series and hub site is an immersive collection of branded films exploring universal principles for living well, captured through stories filmed around the world. Those stories have resonated strongly with audiences: three seasons of In Pursuit of Wellness<\/em> have recorded more than four million page views on BBC.com, 37 million video views and 40 million social media engagements.<\/p>\n

Nancy Davis, chief creative officer & executive director of the Global Wellness Institute, says: \u201cSeeing the reach and results of our series is a powerful reminder of audience appetite for wellness content that educates and inspires, through the universally accessible lens of storytelling. We\u2019re excited to continue to build on this momentum and share meaningful stories together in series four.\u201d<\/p>\n

In 2026, the series will return to screen with its global launch coinciding with the 20th<\/sup> Global Wellness Summit in Phuket, Thailand. Building on its legacy and strong audience engagement, bringing a more science-driven yet deeply human understanding of wellbeing to audiences worldwide, the new season will be shaped around three core themes that map the full wellness ecosystem:<\/p>\n