{"id":33162,"date":"2023-01-10T13:46:27","date_gmt":"2023-01-10T18:46:27","guid":{"rendered":"https:\/\/globalwellnessinstitute.org\/global-wellness-institute-blog\/2023\/01\/10\/social-impact-initiative-trends-for-2021-copy\/"},"modified":"2024-12-10T14:13:40","modified_gmt":"2024-12-10T19:13:40","slug":"social-impact-initiative-trends-for-2020","status":"publish","type":"post","link":"https:\/\/globalwellnessinstitute.org\/global-wellness-institute-blog\/2023\/01\/10\/social-impact-initiative-trends-for-2020\/","title":{"rendered":"Social Impact Initiative Trends for 2020"},"content":{"rendered":"

Social Impact<\/strong> Initiative<\/h1>\n

2020 Trends<\/h2>\n

TREND 1: Transparency is so in<\/span><\/h3>\n

Openness is not just a must-have; it is expected by every stakeholder. Every aspect of transparency, from being your true self at work to openly reporting progress against your impact goals, is expected of the new corporate citizen.<\/p>\n

TREND 2: Making time to do good: an everyday expectation<\/h3>\n

The workforce in 2020 will be redefining what workplace volunteerism looks like. Companies such as Salesforce and Johnson & Johnson are already committed to seven paid volunteer days off per year for each employee.<\/p>\n

TREND 3: Leaders who inspire = brands that inspire<\/h3>\n

CEOs have taken a stand on polarizing issues more often in the last five years than at any other time in history. \u201cPurpose\u201d is about defining a company\u2019s position on issues such as climate change, immigration, LGBTQ rights, workforce diversity and gender parity.<\/p>\n

TREND 4: Purpose is profit<\/h3>\n

Purpose often seems counterintuitive to profit, but in reality, it\u2019s the key. Strong brands that choose the path of collective good find they outperform in shareholder value.<\/p>\n

TREND 5: Impact beyond grant-making<\/h3>\n

Businesses thrive on ROI, but measuring the impact of social good is still largely uncharted territory.<\/p>\n

Source: TriplePundit<\/p>\n ","protected":false},"excerpt":{"rendered":"

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