{"id":19129,"date":"2020-06-15T17:45:53","date_gmt":"2020-06-15T21:45:53","guid":{"rendered":"https:\/\/globalwellnessinstitute.org\/?page_id=19129"},"modified":"2024-12-10T16:26:15","modified_gmt":"2024-12-10T21:26:15","slug":"qa-with-amaya-weddle","status":"publish","type":"page","link":"https:\/\/globalwellnessinstitute.org\/press-room\/press-releases\/qa-with-amaya-weddle\/","title":{"rendered":"Q&#038;A with Amaya Weddle: What Wellness Consumers Want &#038; How COVID-19 is Changing Their Behavior"},"content":{"rendered":"<p>Media Contact: Beth McGroarty<br \/>\n<a href=\"mailto:beth.mcgroarty@globalwellnessinstitute.org\">beth.mcgroarty@globalwellnessinstitute.org<\/a>\u00a0\u2022 +1.213.300.0107<\/p>\n<h3 class=\"text-align-center\" style=\"text-align: center;\">Q&amp;A with Amaya Weddle: What Wellness Consumers Want &amp; How COVID-19 is Changing Their Behavior<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19035 aligncenter\" src=\"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2020\/06\/qa_GWI_snapshot_amaya.jpg\" alt=\"\" width=\"678\" height=\"448\" srcset=\"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2020\/06\/qa_GWI_snapshot_amaya.jpg 1200w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2020\/06\/qa_GWI_snapshot_amaya-300x198.jpg 300w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2020\/06\/qa_GWI_snapshot_amaya-1024x676.jpg 1024w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2020\/06\/qa_GWI_snapshot_amaya-768x507.jpg 768w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2020\/06\/qa_GWI_snapshot_amaya-600x396.jpg 600w\" sizes=\"auto, (max-width: 678px) 100vw, 678px\" \/><\/p>\n<p><strong>Miami, FL \u2013 June 11, 2020 <\/strong>\u2013 The Global Wellness Institute today released a \u201cWellness in the Age of COVID-19\u201d Q&amp;A with Amaya Becvar Weddle, Ph.D., VP, Research &amp; Product Marketing, Mindbody, a leading technology platform for the wellness industry.<\/p>\n<p>Weddle\u2019s passion is studying human cognition, behavior, culture, and market trends to create wellness concepts for the future\u2013and under COVID-19, her research team has been undertaking a series of interesting surveys on how the pandemic is changing wellness businesses and the consumer.<\/p>\n<p><strong>In the Q &amp; A Weddle discusses<\/strong>\u2026<\/p>\n<ul>\n<li>Just how profound has the shift to digital fitness\/wellness been these last three months? Will video now kill the fitness studio star? Will studios nix the pricey rents and go all digital? What will the a future hybrid in-studio\/virtual model look like?<\/li>\n<li>How the Coronavirus has revealed that \u201cdigital\u201d and \u201ccommunity\u201d are not a paradox in wellness; they can be self-supporting. How the live stream class has been dominant over on-demand, pre-recorded videos because they offer real interaction.<\/li>\n<li>How the digital shift could enable an unprecedented democratization of wellness. Will the next fitness, yoga, meditation, etc. business models be pricier, in-studio, much smaller classes that get live streamed to a much vaster potential customer base at a lower cost?<\/li>\n<li>What matters to clients as spas, salons and beauty businesses re-open. The good news: the comfort level with returning is pretty high\u2013though expect at-home treatments\/services to rise.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/globalwellnessinstitute.org\/global-wellness-institute-blog\/2020\/06\/09\/amaya-weddle-fitness-mindbody\/\">Read her interview here.<\/a><\/p>\n ","protected":false},"excerpt":{"rendered":"<p>Media Contact: Beth McGroarty beth.mcgroarty@globalwellnessinstitute.org\u00a0\u2022 +1.213.300.0107 Q&amp;A with Amaya Weddle: What Wellness Consumers Want &amp; How COVID-19 is Changing Their Behavior Miami, FL \u2013 June 11, 2020 \u2013 The Global Wellness Institute today released a \u201cWellness in the Age of COVID-19\u201d Q&amp;A with Amaya Becvar Weddle, Ph.D., VP, Research &amp; Product Marketing, Mindbody, a leading technology platform for the wellness industry. Weddle\u2019s passion is studying&hellip; <\/p>\n","protected":false},"author":9,"featured_media":19035,"parent":27,"menu_order":65,"comment_status":"closed","ping_status":"closed","template":"","meta":{"give_campaign_id":0,"content-type":"","inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[],"class_list":["post-19129","page","type-page","status-publish","has-post-thumbnail","hentry","wpautop","clearfix"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Q&amp;A with Amaya Weddle: What Wellness Consumers Want &amp; How COVID-19 is Changing Their Behavior - Global Wellness Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/globalwellnessinstitute.org\/press-room\/press-releases\/qa-with-amaya-weddle\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Q&amp;A with Amaya Weddle: What Wellness Consumers Want &amp; How COVID-19 is Changing Their Behavior - Global Wellness Institute\" \/>\n<meta property=\"og:description\" content=\"Media Contact: Beth McGroarty beth.mcgroarty@globalwellnessinstitute.org\u00a0\u2022 +1.213.300.0107 Q&amp;A with Amaya Weddle: What Wellness Consumers Want &amp; How COVID-19 is Changing Their Behavior Miami, FL \u2013 June 11, 2020 \u2013 The Global Wellness Institute today released a \u201cWellness in the Age of COVID-19\u201d Q&amp;A with Amaya Becvar Weddle, Ph.D., VP, Research &amp; Product Marketing, Mindbody, a leading technology platform for the wellness industry. 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