{"id":16515,"date":"2020-01-26T17:12:16","date_gmt":"2020-01-26T22:12:16","guid":{"rendered":"https:\/\/globalwellnessinstitute.org\/?page_id=16515"},"modified":"2024-12-10T16:26:19","modified_gmt":"2024-12-10T21:26:19","slug":"us-leads-overall-spend-in-828-billion-physical-activity-market","status":"publish","type":"page","link":"https:\/\/globalwellnessinstitute.org\/press-room\/press-releases\/us-leads-overall-spend-in-828-billion-physical-activity-market\/","title":{"rendered":"US Leads Overall Spend in $828 Billion Physical Activity Market"},"content":{"rendered":"

Media Contact: Beth McGroarty
\nbeth.mcgroarty@globalwellnessinstitute.org<\/a>\u00a0\u2022 +1.213.300.0107<\/p>\n

US Leads Overall Spend in $828 Billion Physical Activity Market, But Ranks 20th in Participation, Indicating a Sharp Divide in Wellness \u201cHaves and Have-Nots\u201d<\/strong><\/h3>\n

Global Wellness Institute researchers examine how the US leads and lags within the six-sector global physical activity economy, including the fitness, sports & active recreation, mindful movement, equipment, apparel\/footwear and technology markets.<\/em><\/p>\n

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New York, NY and Miami, FL \u2013 Jauary 28, 2020 <\/strong>\u2013 Today, researchers at the nonprofit Global Wellness Institute\u2122 (GWI), revealed new US data from its recent study: \u201cMove To Be Well: The Global Economy of Physical Activity\u201d at a press conference in New York.<\/p>\n

The data shows a sharp divide between the \u201chaves and have-nots\u201d in the United States – which leads in spending and innovation\u00a0of the physical activity market worldwide, but ranks just #20\u00a0in participation.\u00a0 GWI\u2019s mission is to empower wellness worldwide by educating the public and private sectors about preventative health and wellness through research, industry initiatives and roundtables, wellnessevidence.com<\/a>, and its Wellness Moonshot campaign.<\/p>\n

GWI Chair and CEO Susie Ellis said, \u201cThese provocative insights prove how crucial it is for business leaders, policymakers and the wellness industry itself to encourage ongoing, daily participation in physical activity\u2014not just those who can afford it or have easy access to gym memberships and exercise classes. I was disappointed to learn that so much of the explosive success stories we see in the fitness market\u2014from brands like Peloton, SoulCycle and CrossFit\u2014are essentially the sales of more \u2018product\u2019 to the same individuals and not introducing more people to fitness.\u201d<\/p>\n

Slides highlighting where the US leads and lags can be accessed here<\/a>, and the full report can be accessed <\/strong>here<\/strong><\/a>.<\/strong><\/p>\n

The \u201cMove To Be Well: The Global Economy of Physical Activity\u201d report provides in-depth global, national and regional data on consumer spend within all six markets of the physical activity economy (sports and active recreation, fitness, mindful movement, equipment and supplies, apparel and footwear, and technology). In addition, the report highlights participation rates for 150 nations, the big emerging trends and business opportunities across countries, and market growth projections.<\/p>\n

Five Ways the US Leads in the Physical Activity Market<\/strong><\/p>\n